Pantone is a company that developed a proprietary system to systematically standardize and match colours across many different media - printed matter, fabric, plastics, paint etc. Every year Pantone names a "Colour of the Year" and as of 2012 they have collaborated with Sephora to release a collection of cosmetics that play off that colour. This year the colour is emerald, and the mini liquid liner I got as a perk reward is actually part of a larger set called the Sephora + Pantone Universe Glitter Strobe Eyeliner set. The set is made up of four liners the same size as the sample (0.05 fl/1.4 ml), is limited edition and retails for $22 CAD. All photos taken in natural light, swatches on NC 40 skin.
Sephora + Pantone Universe Emerald Mini Liquid Liner
This liner has a matte finish, is well pigmented (above swatch is one pass) and has a good consistency which is not too wet or runny. It's hue is saturated and incredibly vibrant! I can't think of another liquid liner (or even pencil liner) that comes close to this colour. I don't have anything like it in my arsenal.
And while emerald is not my favourite shade of green (I usually prefer blue greens or yellow greens) I can't help but feel cheery when I see this colour...it makes me think of spring! In my quest for possible colour matches around my house I found a perfect match in the foam cover of a hanger I got back from the dry cleaners. The green painter's tape was lighter and slightly too yellow.
Does this green inspire you?